Callum: Prelimimary Cover Analysis

I chose the OCR A Standard font for the title because it is both official but, at the same time, it's distinctive.  The shape of the “O” in particular.

The choice of colours (dark blue  contrast each other and create a nice brand identity, particularly inside the magazine.

 The usage of the logo in the "Survival Guide" story title keeps a sense of continuity on the front page and makes the story stick out.

 The date, price and issue number are included in a smaller text in a corner of the cover because my day-to-day usage of magazines shows that's where they usually go.

 By using the magazine's colours on the Spotlight story, it makes it clear that this is the main story of the issue and, thusly, the reader will be more tempted to go to that one immediately.

 I chose this Medium Close Up for my cover photo.  The shot is framed so that there is a decent amount of background featured, giving me enough room to include text, but not so much as to detract from the subject in the photo.  The subject is not looking at the camera, shot from the chest up and the wind just happened to be blowing her hair in a manner that allowed some activity to occur in the photo.  Enough of the subject is also featured in the photo for the reader to get the full impression about the subject without needing the rest of their left arm.